Southern Oregon Living

head_left_image

Real Estate Agents are Like a Box of Chocolates!

Melinda Peterson - Real Estate Cafe - Grants Pass OregonAs the Forrest Gump saying goes... Life is like a box of chocolates!  You never know what you're gonna get. Perhaps, some real estate agents can be lumped in the same box. 

Chronology of an Agent:

You graduate from real estate school 101.  You take the exam and pass.  You get your license and you go to work for franchise ABC.  You order those nice glossy business cards and then sit in your office and wait for the phone to ring.  And bingo, it does.  You write your first offer and it gets accepted.  You are on top of the world!  You decide to take some floor time and you get a walk-in.  Somebody wants to sell their house.  You lucky dog! 

Up to this point, all is well in your real estate world.  But then, your luck begins to run out.  You realize no-one has really showed you the ropes on how to create a successful real estate practice.  You struggle with writing a good offer with compelling verbiage that protects your client.  You have never negotiated a thing in your life, so you know very little about how to get your client the best possible deal.  You ask, what's a Preliminary Title Report and what does it mean?  You quickly realize that there is so much they didn't teach you in real estate school, and you really know very little about selling real estate.  

So, you fudge a bit, and you tell people you are a neighborhood expert (but you have never sold anything in that neighborhood).  You figured out that many buyers want rural properties in your area, so you advertise that you are a rural properties expert (when you have never sold a rural property).  You are a step ahead of the rest when you take a one-day education course and earn an xyz certificate, so now you can all yourself an expert/specialist in xyz.  Who knew?! 

Okay Active Rain Professionals, what's wrong with this picture?  Besides the obvious deceptive practice of saying you are something that you are not.  How about the Public's perception that all Agents are alike?  Do they really know what they are gonna get, when they call us? 

How about a chocolate dipped strawberry in exchange for your AR thoughts!